I've been planning to install an AppleTV and Roku box in our new room with the new home theater setup. This player has the apps I need from Roku (Netflix, Hulu+, PLEX, etc.) PLEX even accesses my iTunes folders and plays all my video files. The end result is, even though I am a big fan of AppleTV and Roku, I don't need Roku or AppleTV to match what I currently have. (If you don't know PLEX look it up - great media server, expecially for Mac users.)
I bought this unit "used" through Amazon for $93, including shipping. It arrived in excellent condition. Such a deal!